What does it take to be one of the most influential skateboarders in history? Join us in Part 1 of the interview. Steve Berra shares his history and mindset and get inside glance at his life.
- Steve grew up street skating. He first got a sponsor after he won a contest in his town. After he got sponsored, he started skating vert. Everyone in California was start skating vert at the time. Once Steve learned 540’s which all the pros were doing at the time, Steve knew it was only a matter of time before turning pro. He felt torn because skateboarding was who he was, but he was also a great soccer player. Soccer introduced him to a different crowd and the popular kids in town. One day, Steve was wearing a skate t-shirt. A girl at school asked him “I thought you didn’t skate anymore.” Steve responded to her question by telling her that he did not. At that point he felt like a sell out, and that all the things he did and cared about didn’t matter. Soon after, he shaved his head, started dressing more like a skater, and embraced who he was, which was a skateboarder. He started hanging with two boys at his school who actually skated. Which one of them is actually the General manager of the Berrics.
Biggest Failure/ Worst Moment:
- The team at Alien Workshop did not want anything to do with the Berrics. Steve also felt like he outgrew the Alien workshop team, wanted to quit for about two years before then. Then one day he got a call from Chris Carter stating that he was no longer on the team. Steve was never kicked off a team before in his life. He felt like it had nothing to do with his skating it was about the Berrics. Anthony Van Engelen, Arto Saari, Dylan Rieder also did not like the Berrics. The biggest takeaway Steve got from this experience is that those setbacks did not matter in the long run. It feels terrible for someone else to tell you that you’re not wanted. It’s the same as you loving a girl so much and one day she wakes and says I don’t want you anymore. Time passed and it did not matter anymore.
Biggest AH-HA Moment:
- Steve had this idea of the called the Push Project. The Push Project is what Steve thought skateboarding video parts should be about. There are so many videos on the internet, so many people recording and posting that it’s just a bunch of noise. With so many video parts out now it’s hard to stand out. The Push Project shows eight different people who deserve to stand out. The point was to show videos that people inside and outside of skateboarding would enjoy.